According to Google, your Business Profile is a free tool that gives you control over how your business is presented on Google Search and Maps. With your Google Business Profile (GBP), you can connect with clients, share updates, showcase your products and services, accept online orders, and more.
In their description of the GBP, Google doesn’t explicitly mention its significant role in SEO and your digital marketing strategies. Its prominent placement is attributed to several factors:
- It appears near the top of Google Search Results Pages (below the sponsored ads), making it highly noticeable.
- The bright yellow reviews catch the eye of viewers.
- Only a few businesses (3) are featured in the local pack.
- It may display the number of years you’ve been in business.
- It may show your business hours of operation.
- A map with pins highlights your location for those with listed addresses.
- Your address is visible if applicable.
- It provides information about the services you offer and links to your website.
As you can see below, the GBP surpasses organic results regarding visibility and prominence.
Written By: Chad J. Treadway | June 21, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Marketing is essential for K-12 private schools as it helps attract students, increase enrollment rates, generate revenue, engage the community, differentiate from competitors, improve programs, and create a positive school environment. By implementing effective marketing strategies, private schools can thrive and remain relevant in a competitive educational landscape.
Here are 14 tips to help market your private K-12 school:
Written By: Adam Bennett | June 21, 2023
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
Why is it important to think about how you market your K-12 private school? The short answer is that effective digital marketing is important so you can attract students, increase enrollment rates, generate revenue, engage the community, differentiate from competitors, improve your programs, and create a positive school environment.
In this post I will cover the top ten reasons why it is important to market your K-12 private school online.
Written By: Adam Bennett | June 19, 2023
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
You probably already know how crucial digital marketing is for your small business. That’s because nobody will discover your business and learn about your brand without it.
Online advertising for small businesses involves the use of many strategies and tactics. As such, it can be challenging to know where to begin. There’s a lot to grapple with if you don’t focus on what matters, such as mastering SEO and content marketing to knowing the best data analytics tools.
As a digital marketer, you should be able to adapt and learn quickly. You must also be ready to pivot into different digital careers if old skills become less in demand. Remember that you will be working with diverse clients and team members. You must be able to know how to communicate and build strong teams.
Written By: Chad J. Treadway | June 19, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.